About Us
SWAI is the only service in south east asia focused on helping men and women explore personal health concerns—on their terms, at their pace, and without judgment. We offer south east asia regions first impartial, GenAI-powered chat advisor for men’s and women’s wellness, and are currently the only online subscription-based supplement brand designed specifically for south east asian customer
Meet the founders
Bond Thaiyanurak
Chief Executive Officer
20+ years in retail, logistics, and customer experience consulting working with multinational retailers and FMCG brands, Alibaba
eFounders Fellows.
Dr Pamela Chaya
Chief Product Officer
20+ years as double board-certified dermatologist (US & TH). Expertise spans dermatology, plastic surgery, and gynecology, with a strong focus on evidence-based treatments, product development and patient safety
Patamaporn Vikiniyatanee
Chief Marketing Officer
20+ years in sales and marketing, leading global and emerging brands, particularly in dietary supplements, healthcare and wellness verticals
Drew Kamthong
Chief Technology Officer
20+ years in digital experience development and consulting with strengths in commerce, CX, DX, digital strategy and technology architecture and infrastructure
Viriya Ruengwai
Chief AI Officer
15+ years in full stack software engineering and design, particularly in Artificial Intelligence, Blockchain, and Web3 technology
